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CBC podcasts have ads – Hugh McGuire Press "Enter" to skip to content

CBC podcasts have ads

Published 2007-10-13 by Hugh

Whoa. CBC podcasts have advertisement bumpers. Our public broadcaster is selling cars with our podcasts. What do you think of that?

And not a peep on Inside the CBC. Nothing on Teamakers. Nothing on CBC.ca (of course).

For instance, on Between the Covers [mp3].

Wondering what to think of it.

5 Comments

Man Disener 2007-10-12

Listened to the mp3 you linked, and I didn’t hear any ads. Just the 0:05 ID, followed by the show, followed by a promo at the end.

So then I listened to the latest As It Happens podcast, and heard the Cadillac spot. The language in the script is very interesting — “Support for delivery of this podcast…”
Man Disener 2007-10-12

Er… just noticed the MP3 example switcheroo.
Hugh 2007-10-12

hey, man… ;-) …yup spark is not yet tainted.

i kinda think it’s the exact same bumper-style as npr uses.
Justin 2007-10-14

Hmm I’ll let you know to tell the truth I’m a bit behind in my listening, but I haven’t heard ads yet.
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