Comments on: Ten Thoughts about Social Media Marketing

By: Hugh

Hugh — Sat, 05 Feb 2011 16:16:34 +0000

“blog to be known” … means blog so that people will find out about you.

“blog to be knowable” … means that you blog so that when people are looking for you, or something you might provide, and they come to your webpage, they can understand who you are, what you do, so they can evaluate what value you might bring.

By: Tom Peterson

Tom Peterson — Mon, 17 Jan 2011 21:53:38 +0000

Can you explain the concept of “known vs knowable”? I don’t think I get it.

By: Landon Phillips

Landon Phillips — Mon, 26 Jul 2010 04:13:15 +0000

marketing always makes a product more popular and is necessary for its success.*’;

By: Hugh

Hugh — Sat, 08 May 2010 02:30:25 +0000

“social media douchebag” has a couple of meanings to me:

1. someone who uses social media (blogs/twitter) to constantly promote themselves/their products … using social media for their own gain without providing any value back to their readers/community.

2. someone who claims to be a “social media guru” etc…and claims s/he can: get you more twitter followers, improve your seo, tell you how to make money selling ebooks. etc.

By: Elisabeth

Elisabeth — Fri, 07 May 2010 01:12:15 +0000

I think I had an encounter with a “social media douchebag”. I accused a large Canadian organization of being one. I quoted you. Hope that’s okay.
Out of curiousity: care to elaborate?